Stereotypes of Librarians in the General Public, in Popular Culture and Scientific Literature of the Librarianship
Apstrakt
Since the very beginning of the profession, librarianship has been exposed to stereotypical perceptions of positive or negative character. The traditional labeling of a librarian as a spinster has been overcome by modern stereotypes, which are no longer exclusively tied to the female gender. The image of librarians as professionals is, primarily, conditioned by the images that exist in the media and in the public opinion, but also by their own view of the profession. In order to detect the existing attitudes and beliefs about librarians and determine the possible change of the roles of librarians, it would be interesting to examine the images that represent librarians in professional literature, mass media and popular culture.
Ključne reči:
Librarians / Librarian profession / StereotypeIzvor:
Infotheca - Journal for Digital Humanities, 2014, 15, 1, 56a-66aIzdavač:
- Faculty of Philology, University of Belgrade
- University Library „Svetozar Marković“
- Association of Libraries of the Universities of Serbia
Kolekcije
Institucija/grupa
Stomatološki fakultetTY - JOUR AU - Jaćimović, Jelena AU - Petrović, Ružica PY - 2014 UR - https://smile.stomf.bg.ac.rs/handle/123456789/2532 AB - Since the very beginning of the profession, librarianship has been exposed to stereotypical perceptions of positive or negative character. The traditional labeling of a librarian as a spinster has been overcome by modern stereotypes, which are no longer exclusively tied to the female gender. The image of librarians as professionals is, primarily, conditioned by the images that exist in the media and in the public opinion, but also by their own view of the profession. In order to detect the existing attitudes and beliefs about librarians and determine the possible change of the roles of librarians, it would be interesting to examine the images that represent librarians in professional literature, mass media and popular culture. PB - Faculty of Philology, University of Belgrade PB - University Library „Svetozar Marković“ PB - Association of Libraries of the Universities of Serbia T2 - Infotheca - Journal for Digital Humanities T1 - Stereotypes of Librarians in the General Public, in Popular Culture and Scientific Literature of the Librarianship VL - 15 IS - 1 SP - 56a EP - 66a UR - https://hdl.handle.net/21.15107/rcub_smile_2532 ER -
@article{ author = "Jaćimović, Jelena and Petrović, Ružica", year = "2014", abstract = "Since the very beginning of the profession, librarianship has been exposed to stereotypical perceptions of positive or negative character. The traditional labeling of a librarian as a spinster has been overcome by modern stereotypes, which are no longer exclusively tied to the female gender. The image of librarians as professionals is, primarily, conditioned by the images that exist in the media and in the public opinion, but also by their own view of the profession. In order to detect the existing attitudes and beliefs about librarians and determine the possible change of the roles of librarians, it would be interesting to examine the images that represent librarians in professional literature, mass media and popular culture.", publisher = "Faculty of Philology, University of Belgrade, University Library „Svetozar Marković“, Association of Libraries of the Universities of Serbia", journal = "Infotheca - Journal for Digital Humanities", title = "Stereotypes of Librarians in the General Public, in Popular Culture and Scientific Literature of the Librarianship", volume = "15", number = "1", pages = "56a-66a", url = "https://hdl.handle.net/21.15107/rcub_smile_2532" }
Jaćimović, J.,& Petrović, R.. (2014). Stereotypes of Librarians in the General Public, in Popular Culture and Scientific Literature of the Librarianship. in Infotheca - Journal for Digital Humanities Faculty of Philology, University of Belgrade., 15(1), 56a-66a. https://hdl.handle.net/21.15107/rcub_smile_2532
Jaćimović J, Petrović R. Stereotypes of Librarians in the General Public, in Popular Culture and Scientific Literature of the Librarianship. in Infotheca - Journal for Digital Humanities. 2014;15(1):56a-66a. https://hdl.handle.net/21.15107/rcub_smile_2532 .
Jaćimović, Jelena, Petrović, Ružica, "Stereotypes of Librarians in the General Public, in Popular Culture and Scientific Literature of the Librarianship" in Infotheca - Journal for Digital Humanities, 15, no. 1 (2014):56a-66a, https://hdl.handle.net/21.15107/rcub_smile_2532 .